We were tasked with managing Yaya’s commercial and communications work in 2015 by the player himself.
We managed Yaya’s role as a UN Environment Ambassador, helped to amplified his voice on issues around racism in the game and built communication strategies to ensure that his connection with the continent of Africa was clear.
Yaya is now an award winning campaigning voice on anti-racism in football. He is the go to legend for comment and also commercial opportunities in Africa. And his work with the UN and other campaigning groups has made a significant impact.
He is now on his journey as a coach and an expert pundit. We are proud that Refresh Sports are playing an even bigger role in his career having proven we deliver.